Netflix releases viewing knowledge for the primary time | EUROtoday
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LThe most considered collection on Netflix within the first quarter of 2023 is The Night Agent. This is what the streaming big introduced on Tuesday, when it communicated its detailed audiences for the primary time. The first season of this American collection resulted in additional than 812 million hours of viewing internationally between January and June, in line with a doc compiling knowledge from packages watched for greater than 50,000 hours, or 18,000 titles representing 99% of Netflix’s viewers.
Other hit content material contains Wednesday, You And Queen Charlotte: A Bridgerton Chapter. Non-English productions are additionally nicely represented, accounting for 30% of viewings, notably titles in Korean and Spanish.
READ ALSO Netflix: in the direction of a rise in subscription costsNetflix has dedicated to publishing this data each six months, a significant change in perspective for the corporate which often prefers to maintain it to itself. Since 2021, nonetheless, the corporate has revealed the highest 10 in addition to a listing of “most popular” content material, based mostly on the efficiency of packages throughout their first 91 days on the platform. But this new report goes additional.
A 12 months beneath strain
The platform was put beneath strain this 12 months to extend its transparency, whereas Hollywood was shaken by strikes organized by screenwriters’ and actors’ unions which notably demanded a larger share of the income generated by the expansion of streaming. “This is a big step forward for Netflix and our industry,” the corporate stated in an announcement.
Speaking to reporters, Netflix co-CEO Ted Sarandos denied that the initiative was prompted by discussions with trade unions. According to him, Netflix’s coverage of non-disclosure of viewing knowledge was meant to not serve potential opponents however to “create an atmosphere of distrust over time.”
READ ALSO Netflix to take a position greater than 2 billion euros in South Korean content material “We believe that viewing information [contenues] in this report […] will give creators and our sector a more precise vision of our audiences and what interests them,” the corporate stated in its press launch.
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