the double-edged technique of candidates for the European elections | EUROtoday

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Jordan Bardella (right), president of the far-right National Rally (RN) party and leader of the electoral list for the next European elections, poses for selfies during a campaign meeting, in Marseille, March 3, 2024 .

He gave up his 60,000 followers… Raphaël Glucksmann, head of the listing of the Socialist Party (PS) and Place publique for the European elections in June, mentioned on Tuesday April 2 on France 2 that he had left the Chinese social community TikTok, by refusal to “act the mariole”, whereas denouncing overseas interference. For good motive, the platform is accused by its detractors of giving the Chinese authorities entry to person knowledge.

In 2023, the European Commission after which the European Parliament banned the appliance on their staff' skilled units. Already, in 2022, the European Parliament adopted a report estimating “that it has been demonstrated that foreign actors (…)including Russia and China, use information manipulation and other interference tactics to interfere in the Union's democratic processes. European (EU).

Jordan Bardella (National Rally), with his million followers, Marion Maréchal (Reconquête!), who has 97,000, Manon Aubry (La France insoumise) and her 41,000 subscribers, or even Marie Toussaint (Les Ecologistes) with the 1 257 people who follow it, the main leaders of the list love it. But, with the Chinese shadows hovering around TikTok, should the candidates for the European elections leave the application?

“Decerebration of the masses”

Samuel Lafont, Reconquest activist! accountable for the social gathering's digital technique, tackles the socialist MEP's resolution: “He’s shooting himself, he’s going to lose influence by leaving TikTok. » In the EU, more than 134 million people visit the app every month. The Zemmourist party therefore intends to rely on the platform to “reach as many people as possible”signifies the far-right activist, who additionally declares having “already recruited people spotted on the application”.

On the Insoumis aspect, the identical commentary applies to Leïla Chaibi, a preferred MEP on the social community, the place she reveals “behind the scenes of the European Parliament”. For her, “we must communicate in all directions”, and TikTok is “a way to reach young people who are very far from politics, especially because of abstention”.

At Les Républicains (LR), the top of the listing, François-Xavier Bellamy, acknowledges having “hesitated for a long time to invest in this network, before deciding to try to offer more demanding content” For the younger, “so as not to leave the field open to simplistic speeches”. According to the weekly Pointthe top of the LR listing had even instructed his troops firstly of the marketing campaign that[il n’irait] not make twenty-second formats published on Chinese propaganda software to participate in the decerebration of the masses”.

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