“In France, the campaign is less covered in the media than that of 2019” | EUROtoday

The Jean Jaurès Foundation printed a examine on Thursday May 23, displaying that the marketing campaign for the European elections on June 9 is roofed by the media “with less intensity” than through the earlier election, in 2019. This survey, carried out in partnership with the Onclusive agency and the National Audiovisual Institute utilizing content material from tv, radio and the paper and internet press, highlights that “the French consider themselves poorly informed on European issues”. In specific, the weak media protection of this election, which “ experiencing a significant decline »note the authors of the study, with coverage of the campaign “30% less visible in volume than over the same period in 2019”. Théo Verdier, creator of this examine and co-director of the Europe observatory of the Jean Jaurès Foundation, explains the explanations.

What are the primary classes from the Jean Jaurès Foundation examine on “media coverage of the European elections” in France?

We noticed a number of components regarding the media protection of the European elections between 1^er April and May 3. From these knowledge, we draw three normal conclusions. The first is that this marketing campaign is much less coated within the media than that of 2019. We observe a 30% decline within the variety of publications regarding this election in comparison with the earlier election. The second commentary is that this marketing campaign is principally French. The marketing campaign is alive, but it surely solely highlights nationwide faces. The European political scene appears to be fully absent – ​​as evidenced by the very low media protection of the President of the European Commission, Ursula von der Leyen, in France. A central character of this marketing campaign. Finally, we notice that we’re coping with an election of little-known individuals. Aside from Jordan Bardella [le candidat du Rassemblement national] and Marion Maréchal [tête de liste de Reconquête !], the candidates are little or no recognized to the French. The case of Valérie Hayer is symbolic. Her lack of notoriety and identification certainly explains the difficulties that almost all candidate is at present experiencing, notably by way of media publicity.

Ultimately, it appears to us that we’re experiencing a second legislative election marketing campaign, the topic of which is Europe. The debate exists, it pits structured political forces towards one another, but it surely addresses too little the query of the following time period of workplace of the European Parliament. This election is given a set of points particular to nationwide political life: the domination of the National Rally and its management, the credibility of the presidential celebration, the brand new state of political forces on the left for the 2027 presidential election, and so forth. But we neglect to take a concrete curiosity in what’s going to occur in Strasbourg through the subsequent time period of workplace within the European Parliament, between 2024 and 2029.

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