The thousand faces of Canon | Business | EUROtoday

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The company philosophy of the Canon firm is outlined with one phrase: Kyosei. It summarizes, in Japanese, its method so that every one the people who find themselves a part of it, no matter their race, tradition, customs or language, work collectively “for the common good.” The enthusiastic company creed of the Japanese group has a much wider and extra philosophical improvement, and revolves round what Fujio Mitarai, its CEO, talked about within the final presentation of outcomes: “Change is progress.”

Canon has needed to change its pores and skin a number of instances. Born as an optical instrument laboratory in 1933, its first 35-millimeter digital camera (known as Kwanon) was introduced three years later. Over time they might vary from X-ray machines to tv cameras, movie cameras, calculators, photocopiers, glasses, voice recorders and even private computer systems. Eight many years later, the corporate is concentrated, to place it merely, on digital doc administration and chip manufacturing, nevertheless it has not overpassed its profitable digital camera and printer enterprise. It has a turnover of about 28.5 billion euros on this planet, employs 180,000 individuals and earns 1.7 billion, in accordance with its newest report from 2023. 1 / 4 of all that enterprise comes from Europe, and a small half – the corporate doesn’t element it, however the accounts in 2022 they discuss 151 million euros—from Spain and Portugal.

Javier Tabernero, president and CEO of Canon within the peninsula, remembers that as we speak “Canon is the product of a lot of patents, innovation, but also of company purchases.” Between 2018 and 2022 it was one of many high 5 corporations by variety of patents within the US, solely behind companies equivalent to Samsung, IBM, Tsmc or Huawei. Spurred by e-commerce and extra refined communication wants in images and video all over the world, it’s rising particularly in its space of ​​tools gross sales to corporations. It additionally leads the house printing phase. But what is admittedly driving their backside line is “the digital management of documents and processes,” explains Tabernero.

Until 2022, their gross sales in Spain had been accounted for by the commissions they acquired from the European dad or mum firm domiciled within the Netherlands, that’s, they didn’t file of their accounting neither the entire gross sales nor the dangers or obligations related to them. The system modified from 2023, in order that the accounts will now mirror what Canon distributes in Spain and Portugal by way of retailers, the skilled channel or distributors and wholesalers. “In the world, sales growth has been 3.7%. In Spain we have been above it,” Tabernero contextualizes with out offering extra knowledge on the 12 months. “Digital transformation offers us a relevant role. We have grown in some of these areas by over 30%. In the traditional printing world, the office market is declining and we are growing.” Traditional types of offset printing (aluminum plate on metal machines) are being changed by new digital know-how that permits for higher financial savings.

At the middle of this transformation is the mom of all battles: the manufacturing of chips, with out which synthetic intelligence, the web of issues or robotics wouldn’t be potential. Canon needs to interrupt ASML's dominant place to satisfy demand for semiconductor manufacturing methods at decrease costs. This 12 months it has promised to convey cutting-edge nanoimprint lithography manufacturing know-how to market so as to have the ability to commercialize it quickly. If profitable, it might cut back prices and save power within the mass manufacturing of ultrathin semiconductors (technically they are going to be two nanometers in dimension, smaller than these accessible now). The Japanese consider they’ve a aggressive benefit as a result of they developed their first semiconductor lithography tools in 1970 and are actually used to supply important semiconductors, equivalent to logic and reminiscence chips, 5G gadgets or energy gadgets for automobiles. “Almost 10% of our global sales are of machines that manufacture semiconductors. We have that competitive advantage, we are capable of creating more efficient chips, smaller, cheaper machines, to be able to manufacture those chips, and with this we try to compensate for the tendency towards inflation in general,” says Tabernero. They even have a big enterprise space within the manufacturing of LCD and Oled screens for televisions, smartphones or tablets.

Different purposes

The Spanish govt talks about how the instruments they have already got and people which can be on the best way give them crucial management in know-how with many purposes. “From capturing reality through medical equipment (CT, MRIs, ultrasounds) to optics in photography and video. All this information processing is based on microprocessors, which are key.” The paperwork, photographs, movies or metadata which can be generated each minute require a submitting system, a historical past of modifications and privateness and safety ensures. The Japanese firm is dedicating 8% of its turnover to R&D, with 9 facilities in Europe and software program corporations which can be a part of the group, equivalent to Milestone in Denmark, NT-ware in Germany or Briefcam in Israel. “The digital management environment is one of the areas where we are showing strong leadership, both organically with hiring and purchasing companies. The other part is that all that digital information must be transferred to physical reality, and that is the printing part.” Regarding the hazards of generative AI, he offers the Japanese administration mannequin for instance. “In companies we have codes of conduct, AI management committees, and we seek to make it robust, explainable. We seek to ensure that there are responsible people behind the use of these technologies and that they are applied for the common good.”

Darwin mentioned that the species that survive are those who adapt finest. “I add to that that they are the companies 'that adapt the fastest'. This is what we contribute at Canon,” concludes Tabernero.

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