How luxurious needs to reconquer China | EUROtoday
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Chanel parading in Hangzhou, the Comité Colbert celebrating artisanal know-how in Shanghai, Cartier and Pomellato providing heritage exhibitions in the identical metropolis: on the finish of 2024, luxurious is bringing out the large recreation within the Middle Kingdom. Logically, after years of file figures, the drop in consumption in China has shaken the annual stories of the most important luxurious homes.
In query? The financial disaster primarily, but in addition the luxurious shaming, the “shame of luxury”, which now pushes individuals to keep away from ostentatiously displaying indicators of wealth in a tense context. The authorities didn’t hesitate to sanction sure native influencers whose posts praised their opulence a bit of an excessive amount of. Result: the Chinese market shows…
https://www.lepoint.fr/voyages/comment-le-luxe-veut-reconquerir-la-chine-13-12-2024-2577876_44.php