“Today, when we talk about “love for our country”, we’re afraid of being categorized” | EUROtoday
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SHis subscribers know him beneath the surname “Antoine explores France”. For a number of years, this lover of the territories that make up our nation has been exploring trails, mountains and forests to introduce them to the tons of of 1000’s of people that observe him assiduously. After leaving a job in manufacturing, the younger thirty-year-old tried his luck due to his social networks and endured in proposing a program venture for kids to be able to give them a style for exploring France and its landscapes. An obstinacy which can find yourself paying off, due to the help of his subscribers, very current on his Instagram and TikTookay accounts.
The Point: From your ardour for mountain climbing to your personal present, there’s finally just one step… What paths have you ever taken?
Antoine de Suremain: I began in 2014, on the time as a manufacturing assistant for Franck Ferrand’s present “L’Ombre d’undoubt”. I used to be 22 years outdated and I drove a small rental automobile to go to completely different filming places all through France. I then observed how wealthy and various our nation is when it comes to landscapes, and that is particularly how I spotted that I did not know my very own nation. This is the place the concept emerged to attempt to launch my very own present to introduce kids to France, as a result of pure and cultural heritage exhibits have been geared toward an grownup, even senior, viewers. And for me it’s a legacy that we should additionally cross on to future generations!
But, regardless of actively canvassing manufacturing firms, it did not work… I then determined in 2019 to cross the Alps with my backpack and registered on TikTookay to spontaneously inform my journey. The subscribers add up, even once I return to my day by day life… I resign and benefit from the intermittent present regime to dedicate myself to the event of a brand new venture, sadly shortly stopped by Covid.
When lockdown is lifted, the borders are closed, the French don’t have any different selection however to journey to France. I then offered my venture for kids to those that produce “Échappées belles”, with round thirty thousand subscribers on social networks, satisfied that it might work… And they stated sure immediately!
How do you clarify your success with the youthful era?
You have to know the algorithms a bit of and know that anybody can “buzz” on TikTookay, and now on Instagram which has needed to align itself with its Chinese competitor. It was in 2022 that I exploded on the networks due to a easy video presentation of my content material which introduced me 50,000 subscribers within the area of two weeks… It was dizzying and it by no means stopped rising. ‘improve since then. My purpose was to have the ability to speak concerning the love of France in a depoliticized manner, and above all with none complexes. Today, once we speak about “love for our country”, we’re afraid of being categorized, however my purpose is to talk to everybody, no matter their political aspect, as a result of the love of France is common. .
Is it difficult, among the many youthful era, to speak about love of France?
It’s a lot much less so; younger persons are talking out extra freely. My era is keen on this sort of content material which is linked to the area. It touches us that we’re speaking about these topics, as a result of society strikes in a short time, and we all the time must know the place we come from to know the place we’re going! I needed to recommend to my era and the one which follows to attach with one thing immutable, like heritage, traditions or regional languages and meals. These are strong issues, which have stood the check of time and which give reassurance in a world the place all the pieces is continually shifting.
Your neighborhood is rising daily and appears to approve of your many initiatives, what connection do you preserve with it every day?
My initiatives are certainly very nicely obtained by my neighborhood as a result of they’re initiatives that deliver folks collectively, not divide. I revealed my first guide this 12 months [« Marche au désert, sur le chemin de Saint-Guilhem », éditions Salvator, 2024, NDLR] which tells of one in all my final expeditions the place I traveled 250 kilometers making an attempt to feed myself with what nature can provide me.
I’m fairly linked anyway, even when I solely publish content material once I really feel prefer it… An absence of regularity which is not essentially good for the algorithm, however I’ve all the time been suggested to not go all out. on social networks. They are finally a sort of logbook, even when I preserve time to disconnect to get pleasure from what’s round me. It’s additionally troublesome and paradoxical to advocate disconnection whereas having my cellular phone screwed into my hand. But my subscribers repay me, due to magnificent messages the place they thank me for sharing my publications.
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France can be its information… How do you retain your self knowledgeable?
I do not observe the information lots, I see it by way of social networks by way of the accounts to which I subscribe. I’ll concentrate on massive information gadgets, just like the appointment of François Bayrou, however I desire documentaries about nature, folks and what content material creators are doing in the identical vein as mine. However, I stay an enormous fan of Sylvain Tesson who writes for THEPoint. Even if I do not all the time share his barely too darkish outlook on society… I believe he would leap to the ceiling when he discovered that I discover nature with my cellular phone! That stated, I might love to debate it with him and defend my standpoint!
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