Paola Locatelli, the star of networks who needs to win within the cinema | EUROtoday

On Apr 16, 2025

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HASvec Fasther final movie, she affords herself the entrance web page of The French moviereference journal within the movie business. And but, nothing appeared to predestine Paola Locatelli, 21, adopted by almost 4 million individuals (two million on Instagram, nearly as a lot on Tiktok), to an performing profession.

https://www.youtube.com/watch?v=gjfpbnvlxei

Paola Locatelli is a part of this era of content material creators for whom social networks usually are not an finish in itself, within the line of stainlessness, which produced Kaizendocumentary on his ascent of Everest. Even extra, it’s a part of a context the place to go from Instagram and Tiktok to the massive display appears to have simplified-Bilal Hassani and Just Riadh, on the French-speaking aspect, or Addison Rae throughout the Atlantic, to call a number of.

This Wednesday, she crosses a symbolic course: we uncover it in all of the rooms of France, in Fastthe place she embodies Max, a younger lady who imposes herself within the very male universe of Formula 1.

Indifferent to controversy

It could be very early – and nearly regardless of herself – that Paola Locatelli is propelled underneath the highlight. She was solely seven years outdated when her mom enrolled her for a modeling program. Far from placing it off, this primary face -to -face expertise stimulates it. A couple of years later, in 2015, she launched on YouTube. On his channel, on a regular basis recommendation rub shoulders with style movies and chosen moments of her teenage life. But behind the digital ascent hides a darker actuality: the extra its subscribers enhance, the extra it turns into the goal of college harassment. “These are the supervisors of the college and the CPE who launched this,” she says in an interview with CLI.TV.

At solely eleven, she aroused her first controversy – and on the similar time signed her first breakthrough – with a video entitled “15 strange facts on me (very strange)”, the place she claims to eat her nails. She has since denied this data, with out ever actually formalizing mockery aroused by this surprising shot. An angle that she’s going to maintain within the face of the approaching controversies.

Read too Lena conditions will animate the César, and it is an excellent conceptBecause the younger lady is not at her first swallowed snake. In 2023, a easy kiss exchanged with Jaden Smith, then as a pair, triggered a wave of indignation on-line – even when she was single. The following 12 months, she was focused after presenting the purple carpet of the NRJ Music Awards in Cannes: some Internet customers accused him of an alleged “lack of professionalism” and denounce, by means of it, these influencers who “improvise journalists”.

But in rap, Paola Locatelli additionally turns into a feminine excellent. Rapper Dinor devoted a love music to him a bit clumsy, whereas Alonzo celebrates his gaze in a title of the Marseille collective 13 organized: “Serve me as the eyes of Locatelli Paola. »»

A designer of content committed

Behind the tumult of the controversies, Paola Locatelli has never stopped committing. UNICEF ambassador, godmother of the Aïda association to help young people affected by cancer, and author of the book The committed heart – being young and contributing to a better worldit is also and above all very mobilized in political and feminist struggles. The young woman has thus brought her support to the Palestinian cause, whether on her Instagram account or by signing a platform in Humanity With 92 other artists “for a ceasefire in Gaza”.

Read too When activists of the Z generation devoured each otherRebelote during the June legislative elections: Paola Locatelli is one of the rare influencers to clearly call to block the national rally. She also speaks to raise awareness of her audience for domestic violence, of which she herself was the victim at only sixteen. If some taxes his superficial commitment, others recognize him at least the merit of existing – and bringing these subjects to a young audience often not very politicized.

Pampered by the big houses

Another part of a well -oiled communication, Paola Locatelli knows how to tell. After being spotted in 2017 on Instagram by the model and host Tyra Banks, she meets her lifelong idol, singer Rihanna, during an inauguration evening of her Fenty Beauty brand. On social networks and television sets, she tells the envy of the event and the relationship which was born: after an Instagram follow -up and some DM exchanged, the two women meet again, the Barbadian superstar recognizes her youngest. Since then, they have taken themselves in their arms whenever they come across … Embrays that the content designer has no shortage of relaying on Instagram.

To uncover

The kangaroo of the day

Answer

Carried by the aura of his “big sister of heart” Rihanna, Paola Locatelli multiplies collaborations and is step by step imposed within the very coveted circle of style influencers pampered by the massive homes. Hailed by Garnier, pavement by Puma – of whom she is an envoy -, aromatic of her personal petrol signed Louis Vuitton, she turns into a visitor of alternative of high fashion parades, from Rabanne to Miu Miu, by way of Valentino or Coperni.

So many partnerships that additionally enable manufacturers to refresh their picture and seize a youthful viewers. It stays to be seen whether or not, after the missteps of its beginnings within the cinema – Dangerous connectionsher first movie, having suffered a setback -, she’s going to this time can cross a course: to overlook the influencer to impose the actress.

https://www.lepoint.fr/people/paola-locatelli-la-star-des-reseaux-qui-veut-s-imposer-au-cinema-15-04-2025-2587435_2116.php