Has Sydney Sweeney signed the demise certificates of wokism? | EUROtoday

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LAt the tip of wokism? This is what many Internet customers have mentioned on social networks for the reason that broadcast of the newest American Eagle promoting marketing campaign, a model of Jean and ready-to-wear, produced in partnership with actress Sydney Sweeney. The star of the sequence Euphoriaadopted by greater than 25 million folks on Instagram, seems in a sequence of pictures and movies, typically barely undressed, or adopting glamours poses.

This industrial operation, word many commentators, clearly contrasts with the model’s “Woke” previous, which had, like so many others, took the flip of “inclusiveness” on the flip of the 2020s. A earlier than/after meeting, extensively relayed on social networks (see beneath), would symbolize this modification of …


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https://www.lepoint.fr/debats/sydney-sweeney-a-t-elle-signe-l-acte-de-deces-du-wokisme-28-07-2025-2595269_2.php