Apple claims ‘super’ world uptake of newest iPhones | EUROtoday

The newest iPhones have seen “a tremendous response” throughout the globe, stated Apple boss Tim Cook because the tech large launched its newest monetary outcomes.

The agency unveiled its thinnest iPhone, the Air, in September, together with upgraded iPhone 17 fashions, proving a bumper crop for the agency.

It stated it expects the upcoming Christmas and New Year’s interval to be a blockbuster, forecasting general income to be as much as 12% greater than the identical interval final yr.

But Apple narrowly missed estimates for iPhone gross sales in its fourth quarter that resulted in September, which boss Tim Cook blamed on provide constraints for a number of iPhone fashions together with a lag in shipments to China.

Despite that, throughout a name with analysts Mr Cook stated Apple is heading into the vacation season “with our most powerful lineup ever”.

The iPhone Air helped entice clients and enhance gross sales.

If the corporate meets its gross sales forecast for the vacation season, it could be Apple’s “best quarter ever”, chief monetary officer Kevan Parekh informed analysts on Thursday.

Apple reported general fourth quarter income of $102.5bn (£77bn), topping analysts’ estimates and representing an 8% improve from the earlier yr. But iPhone income, particularly, got here in barely under expectations at $49bn (£37bn).

Mr Cook pressured that world demand for iPhone 16 and 17 fashions has been sturdy, regardless of constraints that led to the gross sales miss within the current quarter.

“We’re not predicting when the supply and demand will balance,” Mr Cook stated. “We’re obviously working very hard to achieve that, because we want to get as many of these products out to customers as possible.”

In the Chinese market, he stated he “couldn’t be more pleased with how things are going”, citing sturdy reception to the brand new iPhone 17.

Data from Counterpoint, a expertise market analysis agency, confirmed that the primary 10 days of iPhone 17 gross sales within the US and China have been up 14% in contrast with gross sales of the iPhone 16.

The results of US President Donald Trump’s tariffs additionally stay high of thoughts for Apple’s traders. It manufactures many iPhones in China and its world provide chain leaves it weak to commerce wars – although a current assembly between Trump and President Xi raised hopes for a de-escalation of tensions.

Mr Cook on Thursday informed analysts that the corporate took at $1.1bn (£836m) hit from tariffs within the not too long ago ended quarter. He stated the hit will possible quantity to a different $1.4bn within the vacation quarter as Trump imposes taxes on these whom he sees as “unfavourable” to the US economic system.

Amazon, which additionally reported quarterly outcomes on Thursday, projected gross sales to land between $206bn (£156bn) and $213bn (£161bn) for the present quarter via December, largely in keeping with analysts’ expectations.

“We’re encouraged by the start of the peak season,” Brian Olsavsky, Amazon’s chief monetary officer, informed analysts.

Amazon additionally stated that income from Amazon Web Services (AWS), its cloud computing enterprise, rose 20% within the third quarter from the earlier yr – its quickest tempo since 2022.

For traders, that AI-driven development may come as a reassurance, as Apple faces fierce competitors within the race to dominate the AI growth.

Apple’s inventory has lagged behind that of rivals Microsoft and Alphabet, each of whom on Wednesday reaffirmed their dedication to spending huge on the expertise. Those companies have reported even quicker development than Amazon of their cloud computing companies.

“We continue to see strong demand in AI and core infrastructure, and we’ve been focused on accelerating capacity,” Andy Jassy, Amazon’s chief government, stated in a press release.