the true questions requested by Emmanuel Macron | EUROtoday

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Lhe data struggle is asserted. Sunday November 30, the Bolloré press launched an offended offensive towards Emmanuel Macron after his invitation to “label” websites and networks producing data in line with moral guidelines, to tell apart them from propagators of pretend information. The media owned by the conservative industrialist, adopted by the far proper and a part of the correct – the Bolloré group dictating the events’ agenda, and never the opposite approach round – instantly denounced a “liberticidal drift” and a menace to the “free speech”taking on the antiphons of the Trumpist galaxy, even reproaching the President of the Republic for “authoritarian drift”. Such a cost, noisy and tinged with dangerous religion, that the Head of State noticed match to make clear his remarks on Tuesday, denying having spoken of “state label”and recalling that he had no intention of “create such and such a label”, “even less ministry of truth”.

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Mr. Macron has simply launched a mission on the dangers that networks pose to democracy. His curiosity within the topic goes again a great distance. From 2018, burned by the “false propaganda” performed by Russian media (RT and Sputnik) throughout his marketing campaign, he urged a legislation to fight false data unfold throughout election intervals. Promulgated on December 22, 2018, this textual content notably creates a brand new civil abstract process geared toward stopping the dissemination of pretend information three months earlier than an election. But it’s tough to use. At the identical time, Mr. Macron had judged “interesting” the Journalism Trust Initiative of Reporters Without Borders, which consists of certifying – by auditing companies – media shops respecting ethics, to strengthen belief in journalism.

Emmanuel Macron, during a meeting with readers of the Ebra press group, in Mirecourt (Vosges), November 28, 2025.

But, by making his personal suggestions to professionals, the Head of State, who can be a political actor, takes the chance of being suspected of being choose and occasion, of wanting to tell apart or disqualify, fueling the mistrust of the conspirators he intends to counter. A counterproductive technique. Mr. Macron additionally doesn’t seem like the very best positioned to boost this topic, having maintained a relationship of distrust with the press, which he has at all times saved at a distance.

Fight towards pretend information

As early as 2017, he tried to decide on the journalists masking his travels. Then favored its personal relays (Facebook Live, movies filmed by the Elysée, YouTubers, and so on.), limiting entry to reporters, as none of its predecessors had carried out. Preferring communication to rationalization, he bypassed journalists each time he may. Called into query right now by the Bolloré media, he was the primary to trivialize the acquisition of the Sunday newspaperencouraging his ministers to grant him interviews, within the title of media pluralism. He and his advisors additionally performed sorcerers’ apprentices by treating the star of CNews, Pascal Praud, with whom that they had lengthy hoped to make an ally.

Read additionally | Article reserved for our subscribers How Emmanuel Macron enlisted the native press in his combat towards the abuses of social networks

If it due to this fact doesn’t appear to be the correct vector to begin the talk, Mr. Macron nonetheless poses actual questions eighteen months earlier than a presidential election which guarantees to be unprecedented, below the strengthened menace of algorithms, interference and associated manipulations, and the yoke of a Bolloré group which has change into a political actor in its personal proper. The instruments of the response, and its effectiveness too, stay to be outlined. In this important combat towards pretend information, schooling and the event of crucial pondering will undoubtedly assist greater than any “label” stamped with the seal of 1 establishment or one other, nevertheless authentic it might be.

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