Frasers Group buys Swindon Designer Outlet buying centre | EUROtoday

A brand new purchaser has been introduced for a well-liked buying centre which attracts thousands and thousands of tourists every year.

Frasers Group, which is owned by Sports Direct founder Mike Ashley, has purchased Swindon’s Designer Outlet from earlier homeowners LaSalle Investment Management, which purchased the location in January 2022.

The buying centre, to the north west of the primary city centre, opened in 1997 on the Grade II-listed website of the previous Great Western Railway Works.

Michael Murray, CEO of Frasers Group, stated: “Physical retail is central to our elevation strategy and investing in Swindon – one of the UK’s top five outlets by footfall – and strengthens our position as both retailer and landlord.”

“This acquisition reinforces our property strategy and unlocks new opportunities for our brands and our partners,” he added.

Swindon Designer Outlet is claimed to draw greater than three million guests every year and was beforehand owned by McArthurGlen, which owns 23 buying centres throughout Europe, after which LaSalle Investment Management.

This announcement comes a month after the Frasers Group acquisition of Braehead Shopping Centre in Scotland.

Mike Ashley is almost all shareholder of Frasers Group, which owns a number of different buying centres throughout the UK, owns the Frasers malls and likewise manufacturers akin to Game, Jack Wills and Evans Cycles.