Turning Point to carry again rival Super Bowl halftime present subsequent 12 months — regardless of drawing a fraction of Bad Bunny’s viewers | EUROtoday

Turning Point USA, the conservative nonprofit based by Charlie Kirk, mentioned it could proceed providing an ideologically aligned different to the Super Bowl halftime present subsequent 12 months, citing Sunday’s success.

In protest of Bad Bunny’s halftime efficiency, Turning Point organized its personal “All-American” live performance that includes recognized conservative musicians resembling Kid Rock. It aired concurrently with the NFL’s halftime present for individuals who have been offended in regards to the Puerto Rican musician performing in Spanish.

Hours after it aired, Andrew Kolvet, the spokesperson for Turning Point, informed Fox News that the choice halftime present was so profitable, “We are going to commit to doing this again, next year.”

Kolvet mentioned, as of Sunday night, the occasion had “20 million viewers” throughout social media platforms alone and hypothesized the quantity may attain as many as 50 million inside the day.

Turning Point’s live performance had roughly 20 million views on YouTube as of Monday afternoon – however The Athletic mentioned it had round 6.1 million throughout its stream.

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While precise numbers for the Super Bowl’s halftime present usually are not obtainable but, it’s anticipated to be greater than 100 million. The final 4 Super Bowls garnered a viewership of greater than 100 million, in response to Nielsen Holdings – the world’s main viewers metric firm.

Official viewership numbers are anticipated to be publicly obtainable Tuesday afternoon through NBC.

But the NFL’s video of Bad Bunny’s efficiency had greater than 26 million views through YouTube as of Monday afternoon.

Last 12 months’s Super Bowl was the most-watched sport in historical past, with greater than 127 million views. This 12 months’s viewership may surpass that of the 2025 Super Bowl, given Bad Bunny is the most-streamed artist globally.

However, some conservatives, together with President Donald Trump, lashed out on the NFL for selecting Bad Bunny because the halftime efficiency as a result of he performs in Spanish – the second mostly spoken language within the U.S.

Trump’s administration has launched into a mass immigration enforcement marketing campaign to deport undocumented immigrants. Many of these focused are from Central or Latin American nations.

The choice to have Bad Bunny carry out on the halftime present, by the NFL and Roc Nation, has been interpreted as a political transfer to face with immigrants throughout a chaotic and tense time. However, it’s extra probably that Bad Bunny was chosen as a result of he’s the preferred musician internationally.

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Turning Point’s on-line viewership numbers are anticipated to rise within the coming days as extra individuals watch the stream on YouTube or different platforms. Kolvet expressed pleasure about planning subsequent 12 months’s occasion, claiming it was “for the country.”

“If you give us a year to plan this thing. I’m really excited to see what we can pull off. But we gotta do it for the country,” Kolvet mentioned.

Kolvet insisted that Turning Point’s “All-America” different halftime present was created to advertise Kirk’s “ideals” about what the Super Bowl halftime present is about.

“[Kirk] wanted it to lift up the best ideals of our country as opposed to pulling us down,” he mentioned.

Bad Bunny’s Super Bowl halftime present promoted unity within the Americas with phrases resembling “Together, we are America” and “The only thing that’s more powerful than hate is love” displayed throughout his efficiency.