Donald Trump reportedly requested marketing campaign strategists to seek the advice of his youngest son, Barron Trump, as they booked the previous president on a tour of varied macho bro podcasts catered to younger males.
In a brand new piece by Time journal titled “How Trump Won,” workers author Eric Cortellessa reported that the president-elect’s crew recognized males, notably younger males, as a key voting cohort they need to activate.
“These young men didn’t get their news from mainstream media and were less concerned with reproductive rights or democratic backsliding. When they did interact with politics, it was mostly through edgy bro podcasts and social media. They appreciated Trump’s brashness and habit of smashing norms,” Cortellessa wrote.
The marketing campaign enlisted the assistance of Alex Bruesewitz, a 27-year-old Republican marketing consultant, to current Donald Trump with a listing of podcasters that aligned with the technique.
When Bruesewitz met with Trump to pitch him the record, Time reported that the previous president stated, “Call Barron and see what he thinks and let me know.”
According to The Washington Post, which additionally reported on the alternate, Bruesewitz reached Barron Trump and obtained the inexperienced mild to get his father to go on comic Theo Von’s podcast.
An individual briefed on the dialogue instructed the Post that the 18-year-old stated to Bruesewitz, “Oh yes, you should definitely do Theo Von. I watch it all the time. And then he says, ‘You should do Adin Ross next.’”
Donald Trump did be part of Ross, a provocateur and streamer who was banned from Twitch for violating its “unmoderated hateful conduct” tips, on his podcast.
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“My son’s told me about you, and they told me about how big, he said, ‘Dad, he’s really big,’” Trump stated throughout their dialog in August.
In his sit-down with Von later that month, Trump went viral for asking the comic if he nonetheless does cocaine and what it appears like.
Trump additionally sat down with podcasters just like the Nelk Boys, Joe Rogan and Logan Paul, all of whom have huge younger male followings.
While features in a number of demographics performed roles in Trump’s win over Kamala Harris, swing state exit polls present that younger males turned away from the vp en masse, shattering the phantasm that youthful voters are reliably progressive.
https://www.huffpost.com/entry/barron-trump-bro-podcast-strategy_n_672cda32e4b03941587dfcfb