It’s successful on social networks, 100% made in France: the Christmas commercial for the Intermarché model, produced by the French animation studio Illogic Studios. It options an “unloved” wolf, who cooks greens to be accepted by different animals and share a festive meal. A hit achieved with out synthetic intelligence, at a time when many manufacturers are already utilizing it for his or her promoting. Théophile Dufresne, co-founder of Illogic Studios, was our visitor.
https://www.france24.com/fr/%C3%A9missions/au-c%C5%93ur-de-l-info-l-invit%C3%A9/20251213-th%C3%A9ophile-dufresne-les-images-qu-on-voit-en-ia-manquent-vraiment-de-suppl%C3%A9ment-d-%C3%A2me