Bet365 boss Denise Coates’s pay bundle rises to £280m | EUROtoday

Denise Coates, the founder and chief government of Bet365, acquired a pay bundle of no less than £280m in 2025, marking one other 12 months as one in all Britain’s highest-paid bosses.

Her whole earnings jumped by greater than two thirds from nearly £158m a 12 months earlier, regardless of income on the playing agency tumbling.

Ms Coates was awarded £104m in wage within the 12 months to March 2025, Companies House filings present.

In addition, as a majority shareholder in Bet365, she was entitled to no less than half of the £354m dividend fee declared by the agency for the 12 months.

The £280m bundle means she has earned greater than £2bn from Bet365 over the previous decade.

Campaign group the High Pay Centre condemned Ms Coates’s pay as too excessive.

Director Andrew Speke stated: “Denise Coates is well-liked in Stoke for being self-made and giving back to her community.

“But the eye-watering sums she earns go far past what anybody wants for a lifetime of luxurious – and her fortune comes from an trade that has precipitated actual hurt to too many individuals.”

Bet365 has been approached for comment.

Her latest pay deal came as Bet365’s pre-tax profit fell to £349m for the year, from £627m previously. Overall revenue rose by 9%, from £3.7bn a year earlier to £4bn.

Ms Coates founded Bet365 in a portable building in a Stoke-on-Trent car park more than 20 years ago. It is now the biggest private sector employer in the city and offers sports betting, poker, casino games and bingo online to millions of customers worldwide.

She is one of Britain’s richest women and among the world’s highest-paid executives.

After training as an accountant, Ms Coates helped build Bet365 into one of the biggest online gambling companies from her father’s bookmaking business. Her brother, John Coates, is a co-chief executive of the company.

As well as being one of the UK’s best-paid bosses, Ms Coates is reportedly among the country’s biggest taxpayers. Her £104m salary would see her pay tens of millions in income tax and national insurance.

Bet365 also said the company paid £482m of tax in the year to March, up from £364m a year earlier, including tax on dividend payments.

During the 12 months, Bet365 donated £130m to the Denise Coates Foundation, which donates to charities protecting schooling, arts and tradition and well being.