Rosalía has returned this afternoon to mark the heartbeat of worldwide music with the premiere of the video clip for her music Sauvignon Blanc. This is the third audiovisual work he has revealed, after Berghain y The pearl, from his profitable album LUX. The video exhibits how, within the desert, mendacity face down, the singer sings, amidst insertions of flashbacks inside a Rolls Royce that finally ends up burning. In the top all the pieces takes on a contact lyncheano with photographs by which the artist floats over the desert. The work is directed by the versatile American artist Noah Dillon, recognized for his work in pictures and as a video clip director, and likewise liable for the album cowl and the angelic aesthetic that the singer has adopted in her latest performances.
The photographs solely reinforce the idea of a lyric that claims: “I know that my peace / I will gain / When there is nothing left / Nothing to lose.” The concept of eliminating materials issues with the intention to embrace spirituality. The Catalan girl levitates within the desert, as if somebody invisible was taking her from there. The video “explores the idea of giving up material things in favor of a deeper and more meaningful connection, in which emotional and spiritual intimacy becomes the true currency,” in line with the assertion issued in regards to the video by Sony Music.
Visual narrative is as essential in his work because the music itself. Perhaps that’s the reason the launch, which was introduced unexpectedly on digital platforms and social networks on Monday, has generated a flurry of reactions amongst followers and critics, and was adopted reside on the artist’s YouTube channel by greater than 10,000 folks. Within 10 minutes of publication, it had already accrued greater than 25,000. We had already skilled the phenomenon, first with Berghainwhich has accrued greater than 37 million views, after which with The pearl —probably the most listened to music from the brand new album—, which exceeded 47 million.
The launch additionally comes at a strategic time for the artist, just some weeks earlier than the beginning of her worldwide tour that can start in France on March 16. It will go to Madrid on the finish of the identical month and starting of April, to proceed via Barcelona and attain Miami, passing via London, Amsterdam, Berlin and Lisbon.
Since its inception, Rosalía has demonstrated a singular capacity to remodel every launch right into a media occasion. With Sauvignon Blanc Not solely does he develop his inventive universe, however he reaffirms his place as a worldwide artist able to shifting his viewers massively. Yesterday, by the way in which, it was additionally revealed that she would be the protagonist of the quilt of the spring 2026 challenge of Vogue USA.
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