British automotive producer: Rolls-Royce and the superb thought of ​​hyper-personalization | EUROtoday

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While the German automotive trade is combating for its survival, the British luxurious producer Rolls-Royce goes its personal manner: it’s counting on radical shortages and custom-made merchandise. A brand new electrical particular version marks the subsequent step.

https://www.welt.de/wirtschaft/plus69dfa2263b0747fa5412e466/britischer-autohersteller-rolls-royce-und-die-erstaunliche-idee-der-hyper-personalisierung.html